Our attention is a currency that is currently being used against us, but it doesn't have to be. What happens when we decide to work together and use our collective power to fight back against corporate greed? Imagine what's possible when we get to know each other.
This is the guiding principle I was asked to explore for HUDSY TV, a startup based in New York's Hudson Valley, who's vision is to be content hub for local creators.
Some of the characters originally debuted in a poster I made for a Hudsy screening event. I developed them further and filled out the "roster" for the animation.