BIFF
The Beacon Independent Film Festival
Illustration
Design
Animation
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The Beacon Independent Film Festival ran from 2013 to 2017. During its 5 year run I helped out with many of the marketing needs, from poster designs to online ads. For it’s 5th (and sadly, final) year we produced an opening night bumper, featuring “Indy” - the festival’s muse.
Finding Indy
The character Indy drew inspiration from Jean Seberg’s performance in Jean-Luc Godard’s “Breathless” and from the practical limits of two-color printing. I wanted a design that captured the spirit of independent filmmaking while staying budget-conscious. Seberg’s iconic black-and-white striped shirt provided the perfect solution: a simple, recognisable motif that defines the character with minimal means and also makes the festival’s identity work effectively in a three-color palette of black, white, and red.
Over the course of the poster series, Indy starts as a lone camera person and winds up, by the end, becoming something of a one-person studio. Then in a case of life imitating art, we wound up casting the actor for the bumper to match the character design.
